DOHA, 27 October 2026 (The Capital Post) – Malaysia highlighted its sustainable tourism investment potential at the ninth World Investment Forum (WIF) in Doha, Qatar, held from 24 to 28 October 2026 under the theme “Investing in the Future”.
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The Ministry of Tourism, Arts and Culture (MOTAC) was represented by Industry Development Division (BPI) Secretary Dr. Norwan bin Ahmad, who participated in the forum’s roundtable discussion on “Sustainable Investment in the Tourism Sector”.
The discussion was jointly organised by the United Nations Conference on Trade and Development (UNCTAD), the Government of Qatar and UN Tourism.
During the session, Dr. Norwan highlighted tourism’s contribution to Malaysia’s economic development, employment opportunities and gross domestic product (GDP) growth.
He also outlined the National Tourism Policy 2020–2030, which provides a framework for developing a competitive, sustainable and inclusive tourism industry.
Under the 13th Malaysia Plan (RMK-13), Malaysia is focusing on strengthening transport and digital connectivity while supporting small and medium enterprises (SMEs), including homestay operators.
The discussion also highlighted investment incentives aimed at encouraging the use of local inputs, creating employment opportunities and promoting environmental, social and governance (ESG) practices.
During his participation in Doha, Dr. Norwan exchanged views with UN Tourism Secretary-General H.E. Shaikha Al Nuwais on sustainable tourism investments that could directly benefit local communities and SMEs.
MOTAC emphasised that sustainable tourism investment can contribute to economic growth, community development, human capital advancement and long-term national prosperity.
According to a post on the official Facebook page of Kementerian Pelancongan, Seni dan Budaya Malaysia, Malaysia’s participation highlighted its policy priorities and opportunities for international cooperation in sustainable tourism investment – The Capital Post
